EVOO Greek Kitchen Brand Identity
The source of inspiration for the final brand identity chosen for EVOO comes right from the name. The name EVOO, meaning Extra Virgin Olive Oil set the tone for the striking green and black colour combo that was chosen for this modern new Greek restaurant opening up in the heart of Preston Street.
The logo features a stylized version of an olive branch and a custom wordmark to help give a unique, modern feel.
The brand identity features a minimal, bold style that was carried across through various print materials including menus, advertisements, mail-outs, letterheads and business cards, as well as a web design. The website was designing to feature beautiful photographs of the restaurant, and includes a full WordPress online ordering system.